Our CEO and Her Shoes...

June 28, 2009

If you ever have the chance to meet our CEO, Selina Lo, don't look her in the eyes, look her in the feet.

She's the proud owner of hundreds of pairs of shoes that are quietly kept in their own living space. That's right. People think it's just something we conjured up to make her sound eccentric. It's not.

So when I recently got access to her house, I thought I'd document it for all to see. The video doesn't really do this justice but will give you some idea of the depth and breadth of this fetish.

She goes on shoe binges whenever she's in Milan, Hong Kong, or well, let's be honest, anywhere. I've had first-hand experience of one of these binges before - watching her drop thousands of dollars like a drunken sailor on two or three pairs of shoes in about 10 minutes.

She typically has two or three shoe salesmen running around Lane Crawford, Nordstrom's or Jimmy Choo's, getting her this and that Her favorite shoes are the skull and crossbone boots pictured in the video. What a surprise.

All her shoes are kept in a custom room with layers of floor-to-ceiling shoes shelves on rollers. Behind the shelves are MORE shoes, handbags, scarves, etc. It's a walk-in shoe closet essentially. Can you say ISSUES? (she had just bought a new pair of tennis shoes that day to play tennis in).